Become themost visibleloan officer inyour market.
AI-made videos. Mortgage-trained. Compliance-safe. From a daily feed of ideas the market is already asking for — in under 60 seconds.
A full marketing team.In your pocket.
WOWMi is an AI content platform built for the way modern mortgage teams actually work. Not a tool. Not a template. A system that replaces your writer, your editor, your compliance officer, and your posting schedule — all in the time it takes to finish your coffee.
Four screens. Four jobs. Zero blank pages.
Five streams.Onemorning feed.
Every morning, WOWMi pulls intelligence from five different places and delivers it as ready-to-post ideas. You never start from a blank page.
No more blank screens.
Real-time Fed, Treasury, and mortgage data turned into borrower-friendly scripts every week. When the market moves, your content moves with it — before your competitors are awake.
AI scans your ZIP weekly for events, openings, and local stories — so your content sounds like a neighbor, not a national brand.
Your real interests — sports, food, local culture — matched to trending stories. Personality without the effort.
First-time buyers. Realtor magnet. Refi windows. Weeks of themed content, queued and ready to post.
Anniversaries, refi windows, birthdays — every contact surfaced at exactly the right moment.
Your rules.Enforcedautomatically.
WOWMi isn't just a compliance check — it's a full compliance platform. Your legal team sets the rules once. Every LO's content is scanned automatically, before a single word gets recorded.
Every script. Every post. Every time.
WOWMiPost with zero legal anxiety.
Every script you write is scanned against your company's rulebook before you record. Flagged phrases are highlighted and explained — so you learn over time, not just get blocked.
Set the rules once. Enforce them everywhere.
Configure your ruleset by category, severity, and regulatory reference. Enable, disable, or customize any rule. Built by mortgage veterans, trained on 12 years of RESPA, TILA, and fair lending language.
Say what you mean. Stay inside the lines.
Your pipelinebecomes yourcontent calendar.
Loan milestones trigger automatic, personalized video outreach. You stay top-of-mind with every client, every referral partner, every past borrower — without lifting a finger.
WOWMiauto-scriptFires automatically.
WOWMi watches your CRM around the clock. When a trigger hits, the script writes itself.
Personal — not a mass email.
Each video references the contact's loan details, milestones, and history. Feels like you remembered.
Database stays warm.
One integration. Every past client and referral partner stays in your orbit, automatically.
The LOs who stay in touch win the next loan. Now you stay in touch automatically.
Know what's working.Know what todo next.
Real-time performance intelligence — a live score, a streak, and an AI coach telling you exactly what to do this week.
The more signals active, the more daily content ideas you unlock automatically.
Turn on GamePlan to jump from 74 to 85.
Your posts this month lean market-heavy. Adding a first-time buyer GamePlan campaign will broaden your audience and raise your engagement score by an estimated +11 points.
Momentum Score.
Your live score based on posting frequency, consistency, and engagement. The number that matters.
Streaks & leaderboard.
Friendly competition keeps you posting. If you're on a team, see where you rank.
AI coaching.
Personalized nudges tell you exactly what to do to improve your score this week. No guesswork.
What gets measured gets done. What gets coached gets better.
You don't have tofigure out AI.We already have.
Every major AI model. Orchestrated for loan officers. Always running the best one available. When a better model launches, you get it automatically — no migration, no new tool, no learning curve.
“Make me a rate-drop video for my market, compliance-safe, 45 seconds.”
Video finished · ready to postEvery model orchestrated. All of it mortgage-trained. You focus on closing loans. We'll handle the AI.
Every day you don't post,someone elsegets your deal.
Invisibility isn't neutral. It compounds. Every week you stay silent, a competitor becomes the obvious choice for clients you could have won.
Here's what it's actually costing you.
of buyers choose a loan officer they've seen online first.
Not the best rate. Not the fastest reply. The one they already trust.
of your database never sees a single post from you.
You spent years building that list. Silence is what they get.
average commission lost per year from past clients refi-ing elsewhere.
They forgot you. Someone else was top of mind. That's all it takes.
Every reason you haven'tposted —killed.
We interviewed hundreds of loan officers about why they don't post. The answers came back surprisingly consistent. Then we built WOWMi around killing every single one.
All six. Gone.
12signalsreadybeforeyourcoffee.
Rate moves. CRM windows. Local trends. Every morning, a fresh set of ideas the market is already asking for.
60seconds,starttopost.
Captions, B-roll, music, your brand kit — layered in automatically while you finish your coffee.
Enforcedautomatically,beforeyouhitrecord.
NMLS, CFPB, and your company’s rules — checked on every script. Post without fear.
Onebutton.That’sit.
No ChatGPT. No CapCut. No HeyGen. Pick a signal, read the teleprompter, publish. Done.
Trainedonyourvoice,yourmarket.
Mortgage-native. Your tone, your phrases, your local context. 97% voice match on every script.
Zerofriction.That’sthewholetrick.
You don’t need discipline to post every day. You need a system that removes every reason not to. That’s what we built.
Built for mortgage.Proven at scale.
More inbound leads for LOs who post consistently.
Compliant videos produced for loan officers.
Years working with mortgage teams — no pivots, no detours.
Of clients mention their LO’s content in the first meeting.
Record to finished, branded, compliant video.
Six months in, I’m getting referrals from people I’ve never met. They’ve just been watching my videos for weeks. It’s like having a full-time marketing team I didn’t have to hire.
I used to spend my Sundays trying to come up with content. Now I record three videos in ten minutes before my morning coffee. Compliance has approved every single one.
My realtor partners started tagging me in their posts. That never happened before WOWMi. The local content is what did it — people actually think I know my neighborhood.
Protect your brand.Scale yourtop producers.
If you're running a team, WOWMi gives your compliance department control, your admins an adoption dashboard, and your whole organization a company-wide content engine. Every LO on-brand, on-message, and posting.
- Compliance teams set the rulebook once — enforced across every LO
- Admin dashboard with adoption, output, and Momentum per LO
- White-label branding: every video carries your company identity
- Company-wide GamePlan campaigns — one strategy, 200 LO voices
Per-seat pricing.Simple and transparent.
No long-term contract. Save up to $600/year with annual billing. Volume pricing for teams of 50+.
Foundation
Core content creation for LOs getting started with video.
- MarketPulse daily content feed
- AI script generation
- Teleprompter-guided recording
- ComplianceRisk scan on every script
- Direct social publishing
Pro
Full AI content engine with GamePlan campaigns and CRM integration.
- Everything in Foundation
- GamePlan goal-based campaigns
- CRM integration and automated triggers
- Momentum score, streaks, leaderboard
- AI coaching and weekly nudges
- Priority support
Max
AI Avatar, unlimited creation, and full white-label branding.
- Everything in Pro
- AI Avatar — video without recording
- Unlimited video creation
- Full white-label branding per LO
- Advanced analytics and reporting
- Dedicated account manager
Volume pricing.Built for enterprise.
White-label branding, admin dashboards, company-wide GamePlan campaigns, and compliance controls across every LO.
15 MINUTES · NO PRESSUREEverything you'reprobably wondering.
About ten minutes from signup to your first video — five to get set up, five to make the video itself. Full onboarding for a team takes around a week.
Still have questions? That's what the demo's for.
Your next client is watching today.Make it you.
Every day you wait, someone else gets the referral. Every week you don't post, a competitor does. WOWMi eliminates every reason you've had for not showing up. All that's left is to start.